Cherif Assad
Cherif is a global marketing manager, focusing on powertrain and hybrid technologies for Freescale’s industry-leading automotive solutions. He has an MBA from Paris La Sorbonne University and received his Master of Science in electronics from the University of Science of Paris. Cherif is passionate about hybrid and electric vehicles innovation in the car industry and reducing the gas emissions through the improvement of the combustion engine as well as their use of embedded technology.
Glenn Beck
Glenn has completed his thirtieth year with Freescale Semiconductor (previously part of Motorola). He has held positions in product and design engineering, operations management, sales and marketing. He presently serves in aerospace and defense/single board computers segment marketing in the networking division. Glenn holds a BSEE from Texas A&M University and an MBA from Texas State University.
Jim Bridgwater
Jim is a happy guy. He has managed to combine two of his biggest passions – Hi-Fi and cars – into one job: Automotive Driver Information Systems. His dream is to drive an Aston Martin across the Alps with the in-car entertainment system playing his favorite tunes at full blast. In the meantime, he is using his 15 years of multimedia marketing experience to try to define the future direction of automotive multimedia technology.
Glen Burchers
Glen is the foremost expert on smart mobile devices and what makes them come to life, bringing you the richest user experience. Smartbook devices based on ARM™ technology are rapidly emerging to fill the gap between smaller–screened smartphones and traditional, PC-like netbook or notebook products. Sporting larger screens than traditional smartphones, smartbooks are cloud–computing–centric and characterized by all–day battery life, instant–on functionality and persistent connectivity. They are commonly powered by processors based on ARM technology.
Iain Davidson
Iain works in business development for Freescale’s networking technology, including QorIQ processors that help deliver fixed and mobile broadband services to the home, the workplace and to people on the move. They also provide the intelligence and connectivity which help machines communicate. Iain’s ambition is use this experience and Freescale’s networking, industrial, and sensor technology to create a web of connected smart systems to make the world safer and more energy efficient. A graduate of University of Strathclyde in Scotland, Iain has been 18 years in the embedded systems industry where he has held various engineering, systems and management positions.
Steven Dean
Steven is Freescale’s Global Healthcare Segment Lead. He has been in the semiconductor business for over 25 years, with experience from Medtronic, Texas Instruments, and Analog Devices. Steve obtained his degree in Electronic Engineering from Purdue University, with postgraduate work in Business. Steve’s leisure pursuits include spending time with his wife and three children, sailing in the tropics, brewing beer and wrenching on one of his six automobiles.
Alex Dopplinger
Alexandra Dopplinger is Freescale’s global segment marketing manager for Robotics and Factory Automation. She has 10 years experience in semiconductor industry, 10 years in telecom, a year in the coordination and protection division of an electric utility and a patent for a redundant network solution. Her B.Eng. Electrical Engineering degree from Memorial University of Newfoundland (Canada) opened the door for roles ranging from hardware and system design, product management, and marketing. Today, she advises Freescale product teams about how to grow industrial business and spreads the word about new solutions. When she tires of robots and industrial controllers, Alex plays saxophone, piano and is learning violin along with her sons.
Mike Dow
Mike has 15 years of semiconductor experience ranging from chip manufacturing to standards development. For the last two years, he has been focused on business development in the Medical and Smart Energy vertical markets as well as software solutions around the silicon for the Microcontroller Solutions Group (MSG). He is heavily engaged in the Continua Health Alliance organization and is currently the Marketing Work Group Chair for Continua. Mike Dow has an Electrical Engineering degree from Texas A&M University and is a Professional Engineer licensed in the state of Texas. Mike spends most of his spare time shuttling his two young children to and from soccer on the weekends and any other spare moment is spent whacking a golf ball.
José Fernández Villaseñor
Dr. José Fernández Villaseñor is Freescale’s medical product manager and engineering expert. He has a degree in Electronic Engineering from TEC de Monterrey University and a degree in Medicine and Surgery from Guadalajara’s University in Mexico, with post-graduate studies in France and Japan. Dr. Fernández is a practicing medical doctor, specializing in brain surgery.
Donnie Garcia
Donnie is a Systems Engineer in the Microcontroller Solutions Group at Freescale. He is responsible for new product introduction execution, from definitions to development tool requirements, to die size trade off and feasibility studies. As an active member of Freescale’s Intellectual Property (IP) Asset team, Donnie defines IP roadmaps and IP for new products and conducts research and evaluation of competitive products and leads training. As an animal lover, Donnie has 2 dogs, 1 cat, and 17 goldfish.
Mike Garrard
Mike is a senior powertrain systems engineer with 30 years of electronics and 20 years of automotive experience. He has developed ignition, misfire and knock systems and won Ford’s top engineering honor for powertrain integration work. He has worked in all tiers of the automotive industry, and currently develops powertrain system solutions. He has a Bachelors Degree in Electronics and a Masters in Automotive Engineering, Manufacturing and Management. He still drives the 1967 Volvo imported by his father from Sweden as the first of its kind in the UK, along with a Morris Traveller restored from a bag of bits, a Honda Fireblade with 600hp per ton at the rear wheel and an electric bicycle with 74 milli-horsepower per ton.
Stéphane Gervais-Ducouret
Stéphane has 19 years of experience in the semiconductor industry as global marketing, business development, project management, and product designer. He has worked for multi-national companies in Europe and in Asia in the consumer and mobile phone segments. Stéphane also has experience in emerging technologies and markets. His current position is global marketing for sensors at Freescale semiconductor and he is focusing on consumer and mobile phone market development. Stéphane holds a Doctorate degree (Ph. D) in Electronics from the University of Bordeaux and is pursuing an MBA degree from Newcastle University, Australia.
Brad Stewart
Brad Stewart is a senior field applications engineer at Freescale, who has expertise in embedded systems, RTOS, embedded Linux, sensors, analog and digital design. Brad graduated from University of California, Santa Barbara with a BSEE degree. In his spare time, Brad enjoys designing electronic gadgets, performing and writing music of all genres, and riding motorcycles.
Derrick Klotz
Derrick is a regional field applications engineer based in Toronto, Canada and has more than 33 years of experience with electronic control systems. During his 23-year career at Motorola and Freescale, he has developed considerable practical experience using single-chip microcontrollers of all sizes. In addition to supporting customers involved in the automotive, industrial and consumer markets, Derrick helps local schools with the evolution of their electronics curriculum. A Senior Member of the Technical Staff, Derrick refuses to be categorized as either a hardware or software specialist – “microcontrollers do both, so do I”.
Yves Legrand
Yves is a marketing expert in wireless and consumer markets. He is based in France but has spent his professional career between Toulouse and the USA where he worked for Motorola Semiconductor and Freescale in Phoenix and Chicago. His latest focus is on green chargers and wireless charging systems, bringing convenience and energy savings. He has a EE masters from Grenoble INPG in France and master in Industrial and System Engineering from San Jose State University, CA.
Stephan Lehmann
Stephan currently serves as the Director of Global Automotive Marketing for Freescale. He is responsible for the company’s automotive product and systems strategy. Stephan uses his 20 years of experience in the semiconductor industry, mainly with automotive systems, to deliver embedded solutions that help make automobiles smarter, safer and more enjoyable. He works relentlessly to find new ways to reduce automotive casualties and injuries, save energy and reduce emissions. His leisure interests include international travel, sports and driving his convertible.
Rainer Makowitz
Rainer is responsible for the global automotive system solutions engineering team of Freescale. He holds a Ph.D. degree in Electrical Engineering and has spent his professional life in the computer and semiconductor industry. He joined Motorola Semiconductor Products Sector in 1990, where he held various positions in product development and Systems Engineering.
Cuauhtemoc Medina
Cuauhtemoc is a Global Product Launch Marketer for Freescale, focused on the medical segment. He has a degree in Electronic Engineering from the Tecnologico de Monterrey University in Mexico. Cuau enjoys travelling and meeting people from all over the world. His favorite cities are Paris, New York and Shanghai.
Ross Mitchell
Ross Mitchell is a Systems Engineering Manager for Freescale. He has worked in the semiconductor industry for more than 30 years, mostly in an applications or systems engineering roles, and has experience with smartcards and automotive, industrial and consumer segments. Today, Ross defines new products, IP and enablement for growth applications in the industrial market. Ross focusses on medical and smart grid applications.
Sujata Neidig
Sujata is a product manager with the i.MX ARM microprocessor division at Freescale. She has over15 years of experience in the semiconductor industry and has served in a variety of roles ranging from product engineering to various marketing positions. She has a B.S. Electrical Engineering degree from the University of Texas at Austin. Her current responsibilities include product ownership – from definition to launch and support – for products in the i.MX applications processors portfolio with a focus on providing solutions for industrial and medical market segments. She enjoys hanging out with her family, exercising (especially running), cooking and tasting wines.
Steve Nelson
Steve currently serves as the Director of Marketing for Americas at Freescale. Steve is a veteran of more than 25 years in the semiconductor, software and technology industry. He has also published articles in trade journals such as EE Times, Embedded Computing, Design News, Electronics Weekly and EDN. Steve has co-authored a patent on USB switching technology.
David Niewolny
David is the Medical Segment Manager with Freescale’s Microcontroller Solutions Group. He has over 11 years of semiconductor industry experience ranging from operations to sales, marketing, and business development. David has helped launch more than 25 product lines which have been designed into home portable, diagnostic, and therapy devices. His specific focus is in the area of connected (wired/wireless) medical devices. David holds an MBA from the University of Texas at Austin and a B.S. in Biomedical Engineering from Iowa State University.
Marc Osajda
Marc is part of the automotive marketing team, responsible for Global Automotive Strategy. He has more than 15 years of experience in MEMS sensors, Analog products and Microcontrollers for Automotive applications. Marc hold several patents on sensors and circuitry for automotive applications, has published numerous article in trade journal, and is participating in recognized automotive electronic trade conferences. Marc is graduated from the French ‘Ecole National d Arts et Metiers” and his currently living in Munich.
Marc’s biggest passion, outside automotive electronics, is to ride his motorcycles around the world.
Rob Oshana
Rob has over 25 years of experience in the software industry, primarily focused on embedded and real-time systems for the defense and semiconductor industries. He has BSEE, MSEE, MSCS, and MBA degrees and is a Senior Member of IEEE. Rob is a member of several Advisory Boards including the Embedded Systems group, where he is also an international speaker. He has over 100 presentations and publications in various technology fields and has written a book on embedded software technology for signal processing. Rob is an adjunct professor at Southern Methodist University where he teaches graduate software engineering courses. He is a Distinguished Member of Technical Staff and Director of Global Software R&D for Networking and Multimedia at Freescale.
Derek Phillips
Derek Philips’ responsibility spans two diverse markets within Freescale, eReaders and home energy management. For eReaders, Derek oversees strategy development, business creation and for identifying future market requirements and key technologies for next-generation eReader designs. Within home energy management, he is responsible for identifying requirements and developing a strategy for this nascent market. Derek’s background includes positions in systems engineering, system architecture and marketing in consumer to automotive sectors. Derek received a BS in Electrical and Computer Engineering from the University of Texas at Austin.
Mike Stanley
Mike Stanley is a technologist with over 30 years experience at Motorola and now Freescale. After a ten-year stint focusing on Freescale’s microcontroller solutions, Mike moved to Freescale’s sensor team, where he now is involved in the definition and architectural design of smart sensors and sensor fusion algorithms. Mike leads the Consumer Systems & Product Definition team and is currently teaching himself Android programming in his spare time.
Axel Streicher
Axel has over 25 years of experience in the semiconductor industry and he is currently the marketing manager for body systems in the Global Sales & Marketing organization for Freescale. Axel focuses on global trends in body systems designs. He received his degree in Electrical Engineering from Technical University-Berlin.
Erich Styger
Erich is an engineer at heart, architecting and developing embedded software and tools. Formed by Prof. N. Wirth at the ETH Zurich he knows the importance of doing things “right.” He is a Distinguished Member of Technical Staff at Freescale and a Professor at the University of Lucerne, teaching Advanced Embedded Systems. He lives in the central mountains of Switzerland, with a heritage of warriors and freedom fighters for more than 800 years.
Robert Thompson
Robert has over 20 years experience in consumer electronics markets including experience in Europe, Brazil and the United States. Robert’s experience spans leading regional and world-wide sales and marketing organizations, starting his own company and international managerial consulting. Prior to current position with Freescale, Robert lead Dell’s world-wide entry into the flat panel displays and LCD TV markets before moving to the notebook product group. Robert initially planned the Dell Latitude notebook portfolio before moving into a strategy role that included managing worldwide research for notebooks, Dell’s software investments and mobility innovation. In Robert’s current role at Freescale he is responsible for planning the world-wide strategy for growth in the smart device and tablet market as well as developing a partner software ecosystem that spans the many diverse markets that Freescale sells into.
Robert holds a Bsc (hons) degree from Hull University in England and an MBA from the University of Texas at Austin.
Tom Thompson
Tom is Freescale’s proactive support lead. He has a BSEE degree from the University of Memphis. In previous lives, he was an embedded systems programmer, a computer journalist, wrote demonstration code for mobile devices, and published a book on programming the Power Mac.
Jim Trudeau
Jim majored in international relations at Georgetown University School of Foreign Service, Washington, DC, and the Institute for American Universities, Avignon, France. He subsequently pursued mentored education in three distinct and successful careers: forestry; court reporting, and most recently software development and technical communication. He is currently a senior solutions technical marketer in the Microcontroller division here at Freescale in Austin, TX. He is the author of Programming Starter Kit for Macintosh (Hayden Books, 1995) and Mastering CodeWarrior (Sybex, 1997), as well as numerous articles and training courses on various aspects of software development. Killing trees in one way or another seems to have been a theme in his past, and he welcomes the trend toward electrons.
Mickael Viot
Mickael focuses on Freescale medical marketing in the EMEA region. With more than 14 years of experience in various fields ranging from speed drives, telecom and medical devices, Mickael has experience in industrialization, software R&D, customer support and project management positions with a key focus on customer care. He is interested in gastronomy, wine and wildlife photography, which gives him some exercise off the beaten paths of Africa. He has a master’s degree in electrical engineering from ESIGELEC in Rouen, France.
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